Overview
Feral is an independent streetwear label built on speed, noise, and imperfection. We developed a visual identity that embraces blur and motion as core brand language rather than flaws to correct. Photography, type, and layout all move — nothing on the site sits still for long.
Deliverables
Motion & Interaction Design
Brand Identity
Brand Strategy
CMS Integration
Back-End Development
Front-End Development
Outcome
63% reduction in bounce rate


