Overview
Volta approached us to relaunch their eyewear line with a campaign built entirely around reflection and atmosphere rather than product shots. We art-directed a series centred on light, weather, and the world seen through the lens itself. The resulting identity treats each pair of glasses as a frame for something larger than the object.
Deliverables
Motion & Interaction Design
Brand Identity
Brand Strategy
CMS Integration
Back-End Development
Front-End Development
Outcome
210% growth in organic traffic


